The book is about busting the myths about Guerrilla Marketing and how he had run the campaign. The book mentions the hacks used by Sakthivel and his team while marketing for the6.in, a surprise planning company. He is the founder of the6.in as well.

When he quit his Corporate job & decided to pursue his business, he was not confident! He struggled a lot, and want to prove himself! He hustled & did everything possible! He used Guerrilla Marketing techniques to market the6.in .First time when their story came in an article because of Guerrilla Marketing, they felt super proud! Now he has launched a book on guerrilla marketing.

His son, Sharaan also recently launched named Marathon For the Kids, By the Kids.This is a short read where he shares his 7 days journey of how 6 kids collected Rs.15.lakhs as sponsor & curated a marathon in just 7 days. If you are a book lover, grab a cup of coffee and read his mesmerizing piece.You can download the book for free in this link :https://www.amazon.in/dp/B08DNG9441

You can get a copy of the Guerrilla Marketing book here -https://www.amazon.in/dp/B08DNQRYMX