Aanan Khurma, an SLP fellow from the New Delhi chapter recently launched a social awareness campaign called the Swachh Hasth Abhiyan to emphasize the importance of proper hand hygiene before every patient contact. The campaign became an immediate attraction for the infection control personnel in the NCR region and soon after the conceptualization of the campaign, Association of Healthcare Providers India (AHPI) extended its support to this Abhiyan promising to take this idea to the 10,000 healthcare providers in their network. Organisation like National Accreditation Board of Hospitals, Consortium of Associated Healthcare Organisations (CAHO), Disease Management Association of India (DMAI) and Dr. Khuroo's Medical Trust have since then joined this movement. The website of this initiative www.cleanhands.in will be featured on the hand hygiene page of the World Health Organization.

  Active sponsors who can help take this initiative to the next level through the expertise of their marketing team are required.